The American Marketing Association is one of the largest marketing associations in the world, with over 30,000 members who work, teach and study in the field. For marketing academics the American Marketing Association, facilitates the exchange of knowledge through AMA journals, conferences and special interest groups. The AMA also serves as a space where scholars from marketing subdisciplines can come together with the common goal of identifying solutions to some of the greatest challenges facing business and society.
Explore the top reasons to join the AMA today!
The American Marketing Association publishes a variety of journals and magazines directed to academics and marketing professionals. Your membership includes a subscription to Marketing News and another publication (specialty magazine or journal) of your choice.
The AMA publishes four leading marketing journals: The Journal of Marketing, the Journal of Marketing Research, the Journal of International Marketing, and the Journal of Public Policy & Marketing.
Learn more about how AMA journals can keep you informed and provide you with publishing opportunities.
Get access to more than 1,800 academic journals with a JPASS.
*AMA members get a 50% discount on full year access. Get a JPASS!
Academic Community and Resources
As an AMA member, you’ll get unlimited access to our vast members-only resources on AMA.org including:
- Academic Community is the portal to all things academic, with news from the discipline, teaching resources, course materials, article snapshots, conference details, award information, and more.
- Member-Only Content, explore the hundreds of the latest articles and research by topic, including white papers and best practices, plus an extensive archive.
- AMA Marketer’s Toolkit, full of interactive templates, tools, and resources to help marketers in their job or to provide inspiration in the classroom.
- Get access to over 100 on-demand webcasts and podcasts on the latest marketing topics.
- AMA e-Newsletters, featuring in-depth, members-only content on the latest developments in marketing, including Marketing Academics and the AMA Journal Reader
Conferences and Training
With access to marketing practitioners, special interest group sessions, brand new research and some of the brightest minds across the discipline, AMA conferences are must attend events.
AMA members receive special discounts to all AMA in-person events including Summer AMA and Winter AMA. Both offer diverse forums for research, intellectual exchange, and networking with scholars from across the discipline – all focused on using marketing as a tool to respond to important problems in business and society.
Academic members may also find AMA’s robust set of online and live training events useful to stay on top of new trends and strategies being applied throughout the field.
If you are a marketing academician seeking employment or looking to change positions, the AMA Academic Placement Service is the best place to begin your search. This is a unique job service (both online and in-person) helps you review and apply for vacancies, post your credentials online and participate in the academic job fair and interviews held every year at Summer AMA.
Academic Special Interest Groups
The Academic Special Interest Groups (SIGS) provide opportunities for learning, sharing, networking, and other professional interchange among academic and doctoral members. Membership includes one of 18 different SIGS (additional SIGS can be added for $20 each).
These are just a small sample of all the benefits an American Marketing Association membership has to offer. Explore our Online Guide to AMA Membership Benefits to see what the AMA can do for you.
Professional Dues – $220 (plus $30 application fee) + local chapter dues.
Doctoral, Multi-Year, International & Group rates available – Learn more about AMA membership types