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Digital Marketing is Nothing New

May 4, 2017 @ 6:30 pm - 8:00 pm MDT

Jesse is the Chief Marketing Officer at Magneti, a digital marketing agency based in Colorado. His background includes time in tech startups, B2B digital marketing, and integrated campaign strategy and management. Jess is a Colorado Native, graduate of Colorado College, and is obsessed with marketing and storytelling. He loves the creative and analytical team that makes up Magneti.

What will be covered:

  1. Why Digital is Similar to Traditional (using a model I built called the PCP model)
  2. Four key differences between Digital and Traditional that drive agencies and clients
  3. How marketers should us LTV and CAC to mesaure ROI


May 4, 2017
6:30 pm - 8:00 pm
Event Tags:
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University of Denver, Daniels College of Business
2101 S. University Blvd. Room 240
Denver, CO 80210 United States

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