SVP of Marketing and Communications – Brinton Taylor
Brinton has worked for various companies in the Outdoor Industry in sales and marketing roles, in addition to working for Underwriter Laboratories as a marketing executive. Brinton earned an MBA with a concentration in marketing from Washington State University and Bachelors of Science in marketing from the University of Wyoming.
Brand strategy is Brinton’s primary interest, working to develop positioning recommendations, guide market research analysis and define brand elements and tone. Finding ways to further enhance the branding of a product or service, as well as develop a marketing plan through analysis of current market data and trends is what he enjoys.