COAMA and PR Newswire Maintain Strategic Partnership to Benefit Colorado Marketing Community
Tuesday, January 18, 2011
Sara Goodwin, 303-504-6350, sgoodwin1@comcast.net
COAMA Continues to Enhance Organizational Capabilities through Strategic Partnership with Global Newswire Service
DENVER (January 18, 2011) – The Colorado American Marketing Association (COAMA) announces the continuation of a dynamic strategic partnership through 2011 with a global leader in news and information services - PR Newswire.
With a solid reciprocal relationship, PR Newswire offers COAMA professional news release distribution services and added public relations support to raise awareness about COAMA in the Colorado business and marketing community.
In turn, COAMA provides PR Newswire with marketing assistance in case studies and research for projects, inclusion in special member events, as well as marketing PR Newswire to its professional members. Through this partnership, COAMA continues to reach intended audiences through comprehensive and consistent communication channels.
“Colorado AMA is always looking for ways to enhance its overall organizational capabilities to make it more valuable to its members,” said Jaclyn Agy, president of COAMA. “The mutually beneficial strategic partnership with PR Newswire is an important step in achieving this goal.”
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